Marketing Strategy Sessions

Ripe for the Picking –  Solutions For You

Do you have the time to plan, create, and execute a digital marketing strategy, but need expert guidance on how to do it? Our strategy calls are a perfect fit for you! Just like your favourite pair of leggings.

Too busy to plan and create a marketing strategy that beats most of your competitors’? Explore our full-service packages.

 

Scroll on down to see what’s on offer, or click the links below to go directly to what you’re looking for.

Strategy Calls

Cozy up on a Zoom call with your favourite beverage (champagne, wine, and chai lattes are all good by us!) and we’ll braindump our years of knowledge and experience into helping you solve your biggest marketing problems. 

What to Expect

Cozy up on a Zoom call with your favourite beverage (champagne, wine, and chai lattes are all good by us!) and we’ll braindump our years of knowledge and experience into helping you solve your biggest marketing problems. 

Initial call (45 mins)

 

During the first call, we’ll get to know each other, learn more about your business, and what you’d like to accomplish. Here are some topics we may cover:

  • Your product/service
  • Your business goals
  • Who you serve (your target audience)
  • What “job” your product/service does 

 

Review process 

This part of the package is hands off on your part (enjoy bingeing the latest season of Grey’s Anatomy for us please!). 

During this phase, we complete research and collect data that is critical to a killer marketing strategy.

 

Strategy session (60 mins)

The strategy session(s) are dedicated to reviewing our research findings. 

We’ll pick the top 3 “needle movers” (areas of improvement that will make the biggest difference) and provide you with teachings and suggestions/strategies to implement that will improve your marketing game.

 

Copy Strategy Call

8 seconds = The average human attention span. 

You only have 8 seconds to make a good impression each time a new person clicks on your website.

So, how well is your copy engaging prospective customers on your website? Are they sticking around and scrolling? Or are they underwhelmed and clicking the back button before those 8 seconds are up?

Every word on your website, emails, ads, and socials should be appealing to your customers and have a purpose. It’s more crucial than ever that you make each word countDigital copy is a free 24-hour salesperson. It works while you’re sleeping, while you’re out walking your dog, and when you’re pulled away from work because your child got a cold *again*.

Without great copy, you’re risking a “meh” and a shoulder shrug from possible dream customers before they move on to your competitor. For something that is doing most of the heavy-lifting when it comes to sales, you want to be sure that it is saying the right thing. 

How can we help? 

 

  • Identifying key areas where you are losing customers due to poor messaging 
  • Ensuring your service is clearly communicated (because people won’t buy from you if they don’t understand exactly what you can do for them)
  • Helping potential customers understand if your product/service is right for them so they can say “yes”
  • How to use appropriate language for your target market and audience
  • Adapting your copy to inspire potential customers to take action

Basic

Please contact for quote.

  • 45 min initial consult
  • Competitive research (completed by Sam + Christina)
  • 60 min strategy session (guided by review and research findings)

You can choose to add on extra strategy sessions after the basic package is done for $200 per session.

Premium

Please contact for quote.

  • 45 min initial consult
  • Competitive research (completed by Sam + Christina)
  • 60 min strategy session (based on findings)

PLUS 2 x 60 min strategy session (for extra guidance and accountability in execution)

Additional Copy Services Offered:

  • Sales/Service Pages
  • Full Website (Home Page, About Page, 1 Sales Page)
  • Email Product/Program Launch Sequences

See our full-service page or contact for quote! 

SEO Strategy Call

Theoretically, you know that SEO is important, but you have limited knowledge in what it is and how to do it properly.

Poor search engine optimization on your website makes it hard for people to find your business.

Maybe you aren’t ranking on the first page for ‘search words’ related to your business. This isn’t good, especially if you run a small business with a brick-and-mortar location in your town/city. 

Maybe despite your best blogging efforts, those blogs are driving very little traffic to your website.

Maybe at one time your website was ranking on the first page, but in the last year your competitors have overtaken your ranking, and you’re not sure how to reclaim your spot.

SEO rules change frequently, so it’s a good practice for businesses to complete regular “SEO check-ups”.

Instead of investing hours of time piecing together SEO information from blog posts, let us do the heavy lifting and give you an individualized, step-by-step SEO strategy. 

How Can We Help?

Some (possible) areas that we can help you fix:

  • Identify areas where you could be losing rankings
  • Optimize copy on your website for Google rankings
  • Optimize your website settings 
  • Use customer insights and analytics to improve your rankings
  • Suggest keywords that you may have missed
  • Suggesting upcoming topics and trends you should be using in keyword strategy

Basic

$399.99

  • 45 min initial consult
  • Competitive research (completed by Sam + Christina)
  • 60 min strategy session (guided by review and research findings)

Customers can choose to add on extra strategy sessions after the basic package is done for $200 per session.

 

Premium

$649.99

  • 45 min initial consult
  • Competitive research (completed by Sam + Christina)
  • 60 min strategy session (based on findings)

PLUS 2 x 60 min strategy session (for extra guidance and accountability in execution)

Additional SEO Services Offered:

  • On Page Optimisation
  • Competitive Analysis
  • Blog Review

Please see full-services page or contact for quote.

Content and Social Media Strategy Call

How are you generating new customer leads for your business? Do you have an effective, online lead generation system that is working around-the-clock to expose your biz to new potential customers?

It’s not enough to post a few generic quote squares on your social media page. 

Or write one blog post a year. It’s not even enough to create random pieces of content without a specific purpose or strategy.

In the world of small business digital marketing, content creation and social media strategy are essential. Companies with blogs produce 67% more customers leads per month than those without. On top of that, 3 out of 4 consumers say they rely on social media to guide purchasing decisions.

We know that ‘putting yourself out there’ online can be really uncomfortable at times. 

It feels awful to spend hours of your precious time creating a new piece of content, only to post it and hear *crickets*. Or to burnout writing blogs and social media captions that haven’t seemed to help your biz in a meaningful (or profitable!) way. 

Our content and social media strategy calls help you create an online lead generation plan to gain traction,  without dangerously teetering on the border of burnout land to make it happen. 

Effective marketing messages are difficult to create initially but provide massive return on investment in the long run. We’re definitely up for the challenge… are you?

How Can We Help?

  • Create a content strategy based on business goals
  • Optimize structure of content for engagement + readability  
  • Optimize content SEO on your website for Google rankings and web traffic
  • Suggest content topics relevant to your target market and audience
  • Suggest the best online platforms to reach  your target audience

Basic

$399.99

  • 45 min initial consult
  • Competitive research (completed by Sam + Christina)
  • 60 min strategy session (guided by review and research findings)

Customers can choose to add on extra strategy sessions after the basic package is done for $200 per session.

Premium

$649.99

  • 45 min initial consult
  • Competitive research (completed by Sam + Christina)
  • 60 min strategy session (based on findings)

PLUS 2 x 60 min strategy session (for extra guidance and accountability in execution)

Additional Copy Services Offered:

  • Content Bank
  • Point of Sale
  • White Papers, Flyers, Case Studies
  • Video Content Creation
  • Social Media Strategy and Management
  • Social Media Content 

 

Please see our full-services page or contact for quote.

ALL INCLUSIVE STRATEGY CALL

$1799.99

Reading through our strategy session offerings and realize that you need it all? …like yesterday?

We’ve bundled all of the above strategy sessions into a nice little ol’ package. This package is the perfect fit if you want to learn these marketing areas yourself and don’t want to pay large project fees to have freelancers or consulting companies execute a full marketing strategy overhaul. 

 

What to Expect

45 min initial consult

Competitive research (completed by Sam + Christina)

90 min strategy call – SEO

45 min follow up – SEO 

90 min strategy call – Website Copy

45 min follow up – Website copy

90 min strategy call – Social Media + Content Marketing

45 min follow up – Social Media + Content Marketing

We recommend this structure when reviewing your marketing strategy, however, it’s flexible if there are particular areas you’d like to spend more time on.

Additional Services

Can’t find what you’re looking for in our packages? Don’t worry we’ve got you covered! Check out our custom services below and reach out for a quote or take a gander at our “Full-Services” page.

Copywriting
Email and Program Launch Sequences
Consulting Services
SEO (On Page Optimization, Competitive Analysis)
White Paper and Case Study Creation
Video Creation
Website Review and Updates
Social Media Content Templates
Branding
Copy Review